Sherman Associates (BEAM): Branding
Sherman
Associates’ has residential, commercial, and hotel properties across the US for rental or lease. Sherman Associates
Sherman
Associates’ has residential, commercial, and hotel properties across the US for rental or lease. Sherman Associates
invisioned a Fun, Lively and activated color pallet that spoke to the creative, dynamic and individualistic tone of the building
name, Beam.
They also invisioned a playfully logo that centers itself around the dynamic compositions that make up
Northside.
Mural by Jordan Hamilton.











